Experience 4K HDR color and the user-friendly streaming of Google TV with the BRAVIA 3 K55S30 55" 4K HDR Smart LED TV from Sony. The K55S30 combines HDR color support and Sony's intelligent picture processing to analyze and enhance every scene with accurate, lifelike color. Connect HD and UHD devices via HDMI 2.1 inputs with advanced features like ALLM and eARC. For streaming, the built-in Google TV OS provides a plethora of apps and options with your favorites and frequently watched shows brought together in one convenient home screen.

UHD 4K 3840 x 2160 LED Panel    HDR10, HLG, Dolby Vision Compatible    Google TV OS    60 Hz Native Refresh Rate    Motionflow XR Motion Enhancer    4 x HDMI & 2 x USB-A Inputs    Wi-Fi & Ethernet Connectivity    Airplay 2 & Chromecast Built-In    Exclusive Features for PS5    Compact Eco Remote with Voice Control

Watch everything with lifelike picture quality, powered by the intelligent 4K HDR Processor X1. Every scene is dynamically enhanced with over a billion colors and excellent clarity and contrast. Triluminos Pro reproduces colors with enhanced saturation and hue so everything you watch is vivid and bright.

With 700,000+ movies and TV episodes, live TV, and more available across 10,000+ apps, Google TV brings together your favorite entertainment from across your apps and organizes it all, just for you. Finding what you're looking for is made even easier with Google Assistant. Press the Google Assistant button on the remote or try saying, Hey Google, find action movies to search across your favorite apps. Access entertainment, get answers on screen, and control smart home devices.

Please note, a free to use Google account and acceptance of terms of service is required for full feature access. Use of this product without connecting to a Google Account allows only basic features and certain apps.

See stunning 4K picture quality rich with real-world detail and texture. 4K X-Reality PRO analyzes and refines every scene using Sony's unique 4K reference database so even content filmed in HD is upscaled to near-4K resolution.

Get detailed, responsive game play with BRAVIA TV exclusive features for the PlayStation 5 console. Auto HDR Tone Mapping instantly optimizes HDR settings during your PS5 initial setup for detailed, high-contrast scenes. Auto Genre Picture Mode automatically switches the TV to Game Mode when gaming to ensure reduced input lag, and back to Standard Mode when streaming for optimized picture quality.

• Motionflow XR 
• X-Balanced Speaker
• Game menu with gaming specific features
• Minimal Bezel
• Compatible with BRAVIA Cam (sold separately)
• Compact Eco Remote
• Eco Dashboard to customize energy saving settings

Related Questions and Answers

Q: 1. Will this connect to the SONY MULTI CHANNEL AV RECEIVER STR-DH750/STR-DH550?

A: The Sony BRAVIA XR X90L 55" 4K HDR Smart LED TV (B&H # SOXR55X90L) can be connected to the Sony STR-DH550 5.2-Channel AV Receiver (B&H # SOSTRDH550) and the Sony STR-DH750 7.2-Channel AV Receiver (B&H # SOSTRDH750) via the receiver's HDMI output or the TV's TOSLINK Optical audio output.

Q: 2. what type of electrical socket is it for?

A: The Sony BRAVIA XR X90L 65" 4K HDR Smart LED TV (B&H # SOXR65X90L) is compatible with a US-style wall outlet, with 120V AC power at 60 Hz.

Q: 3. Can you attach a SONY MULTI CHANNEL AV RECEIVER STR-DH750/STR-DH550 to this TV?

A: The Sony BRAVIA 3 K55S30 55" 4K HDR Smart LED TV (B&H # SOK55S30) can be connected to the Sony STR-DH550 5.2-Channel AV Receiver (B&H # SOSTRDH550) and the Sony STR-DH750 7.2-Channel AV Receiver (B&H # SOSTRDH750) via the receiver's HDMI output or the TV's TOSLINK Optical audio output.

Q: 4. How far apart are the foot stands? If they are too far apart, I will not be able to put it on my stand.

A: The Sony BRAVIA XR X93L 75" 4K HDR Smart Mini-LED TV, BH # SOXR75X93L, features a stand width of 65.55 inch (1,665 mm) in the soundbar/standard position and 22.48 inch (571 mm) in the narrow position.

Q: 5. Can the screen be raised up on it's legs so I can get a sound bar in front?

A: The legs for the Sony BRAVIA XR A80L 55" 4K HDR Smart OLED TV (BH # SOXR55A80L) includes adjustable accessory legs allowing for soundbar clearance of several inches.

Q: 6. Can the virtual assistant be disabled/turned off completely?

A: The Sony BRAVIA XR A80L 65" 4K HDR Smart OLED TV (BH # SOXR65A80L) allows disabling of the Google and Alexa voice assistants.

Q: 7. Can the Sony XR X95L Smart Mini-LED be connected to an external Audio/Video system with 11.2 Atmos Sound?

A: Yes, the Sony BRAVIA XR X95L 85" 4K HDR Smart Mini-LED TV (B&H # SOXR85X95L) can be connected to an 11.2-channel sound system with Dolby Atmos audio.

Q: 8. What is the difference between BRAVIA XR X90L 55" versus BRAVIA 3 K55S30 55”?

A: The Sony BRAVIA XR X90L 55" 4K HDR Smart LED TV (B&H # SOXR55X90L) has a faster refresh rate, at 120 Hz, compared to 60 Hz on the Sony BRAVIA 3 K55S30 55" 4K HDR Smart LED TV (B&H # SOK55S30), which is preferable for use with newer gaming consoles. The BRAVIA XR X90L also includes an RCA input in addition to its HDMI ports and Coaxial input, whereas the BRAVIA 3 only has the HDMI and Coaxial inputs available.

Q: 9. Are there mounting holes for a standard wall mount? , only seeing legs...

A: Yes, the Sony BRAVIA XR A80L 55" 4K HDR Smart OLED TV (B&H # SOXR55A80L) has a 300 x 300mm VESA mounting hole pattern for a standard wall mount.

Q: 10. can you switch between wifi and cable tv connection?

A: Yes you can switch between cable TV and streaming channels.