Combining modern display technology with more appealing aesthetic, the The Serif LS01D 55" 4K HDR Smart QLED TV from Samsung breaks away from the typical black rectangle, offering you a true centerpiece to your home's decor. Designed by the award-winning Paris-based duo of Ronan and Erwan Bouroullec, the white, I-shaped bezel adds a stylish frame to the brilliant 4K LCD. You have the option of standing it on existing furniture or attaching it to the included easel stand for placement in almost any space. Built into the Serif is a host of smart TV technologies that let you stream your favorite shows, play the latest games, and even mirror your mobile content. Even when it's off, Samsung's Ambient Mode+ continues to let the Serif entertain with custom art and audio visualizations.

4K UHD 3840 x 2160 LED Panel    I-Shaped Bezel with Easel Stand    TV & Game Streaming with Tizen OS    Anti-Reflection Matte Display    Quantum HDR & 120 Hz Refresh Rate    100% Color Volume with Quantum Dot    Multi View & Ambient Mode+    View Social Media with Mobile Mirroring    Improve Old Content with 4K AI Upscaling    4 x HDMI, Wi-Fi 5 (802.11ac) & Bluetooth

When the Serif is switched off, it doesn't have to be a large black void in your home. Use it as a frame to view built-in background images or upload your own photos and artwork. When listening to music, Ambient Mode+ can let the Serif sync to the beat with audio visualizations.

Powered by the Tizen OS, the Serif can be the heart of your home entertainment system. Stream TV shows, movies, and video games, stay in shape with a trainer-led workout, and more. Many apps and popular streaming services are accessible when connecting the Serif online with its built-in Wi-Fi 5 (802.11ac) support.

Share your favorite social media memes and videos with friends and family by mirroring your mobile device's screen to the Serif. This feature supports almost any phone or tablet, such as the Samsung Galaxy with instant access via Tap View, Apple devices via AirPlay, and Android devices using the SmartThings app.

Enhance your entertainment by displaying two things at once on the Serif with Multi View. Some examples include watching the game with live stats on the screen, or playing a game along with a helpful walkthrough video.

• Anti-reflection matte display
• Motion Xcelerator 120 Hz refresh for smooth movies and responsive gaming
• Make old content shine with 4K AI upscaling
• 100% color volume with Quantum Dot
• Add rich contrast to images with Quantum HDR support
• Wide viewing angle
• Real depth enhancer
• Smart calibration
• EyeComfort Mode
• Adaptive Picture

• Universal Guide
• Built-in voice assistant
• Samsung TV Plus
• Samsung Smart Hub
• SmartThings compatible
• Samsung Health
• Samsung Gaming Hub

• 40W 4-channel speaker system built-in
• Active Voice Amplifier Pro
• Object Tracking Sound Lite
• 4 x HDMI and 2 x USB-A ports
• NFC on TV

Related Questions and Answers

Q: 1. I have a new LG TV which I would like to add some apps to, including Smarttube (no ads). Unlike our main Samsung TV which allow?

A: The NVIDIA SHIELD Android TV Pro HDR 4K UHD Streaming Media Player (2019), BH # NVSTVPG3, will connect to your LG via an HDMI cable and potentially will allow viewing of streaming channels not currently available through LG's TV App store.

Q: 2. is it 8 bit or 10 bit display? for video editing/color grading requirement

A: The LG 43SQ700S-W 42.5" 4K HDR Monitor (White) BH #LG43SQ700SW is 8bit +FRC. The color spaces listed are not suitable for color specific work.

Q: 3. This nvidia shield pro 2019 that your selling, is this brand new?

A: Yes this is a brand new product. All products purchased from B&H are brand new in the original factory box including packaging, all factory included accessories and factory warranty, unless otherwise stated to be USED, Refurbished, Open Box, or Demo.

Q: 4. can i plug in a computer blue ray player/recorder into the dual usb ports to play blue rays discs? would they have power?

A: As others have said, it depends on the power requirements of the drive.

Q: 5. Can a second controller be added and does it have to be the Nvidia controler or can it be a different Bluetooth one? I was wanting to see if 2 people can play at the same time.

A: You can connect up to four SHIELD controllers to a single SHIELD device. However, the headset jack is only supported on a single controller at one time.

Q: 6. For color space, DCI P3, can i change to Rec 709 if required? In davinci resolve

A: The LG 43SQ700S-W does not support the Rec. 709 color space.

Q: 7. How good would this work with a Mac Studio?

A: The LG 43SQ700S-W 42.5" 4K HDR Monitor can be used with a Mac Studio computer. If doing so, the USB-C connection would be the best to use.

Q: 8. Can I playback a 4k movie from a USB Flashdrive, and loop it?

A: Yes, you can play 4K videos through the USB.

Q: 9. Does it come with gaming remote ?

A: No, it comes with the streaming unit and a basic remote control. Gaming controllers are sold separately.

Q: 10. Is Google assistant enabled by default and can it be permanently deactivated?

A: It can be manually de-activated.